San Diego Rental Market

July 9, 2026by Melissa DeMarco

The San Diego Rental Market has shifted. If you own a rental property in San Diego—or you’re looking to rent here—you’ve probably noticed something feels different. Units that used to lease in days are sitting a little longer. Renters are asking questions and negotiating more. And the dramatic rent increases we saw in 2021 and 2022? Those days are behind us, at least for now.

Here’s an honest, data-driven look at where the San Diego rental market stands today and what you should be doing about it.

Where Rents Stand Right Now in the San Diego Rental Market

Depending on the data source, average rents in San Diego currently range from around $2,400 to $2,970 per month—with most tracking a flat to slightly negative year-over-year trend. One-bedroom units run roughly $2,200 to $2,650, while two-bedrooms land in the $2,950 to $3,240 range. These numbers vary by neighborhood, property type, and condition.

The market is not crashing. It is correcting—and there’s a meaningful difference between the two.

Vacancy Is the Number That Matters Most

Multifamily vacancy in San Diego reached 5.4% in Q1 2026, up from historic lows near 2.6% just a few years ago. That shift represents a real change in tenant leverage. When vacancy was under 3%, tenants took what they could get. At 5.4%, they have options—and they know it.

What’s driving this? A significant wave of new housing supply. Over 6,200 units came online in 2025, with another 4,000 projected for 2026. More supply plus steady (but not surging) demand = a more balanced market.

What This Means If You Own a Rental

The days of effortless rent increases and immediate lease-ups are paused. Here’s how to stay ahead:

  • Price your property accurately—and often. Check neighborhood-level comps monthly, not quarterly.
  • Invest in presentation. Professional photos, detailed listings, and fast response times separate occupied properties from vacant ones.
  • Retain good tenants. The cost of a vacancy—lost rent, turnover, leasing fees—can wipe out months of cash flow. A modest renewal concession is almost always worth it.
  • Don’t defer maintenance. Well-maintained, updated units lease faster and attract higher-quality tenants.
What This Means If You’re Renting

Good news: you have more negotiating power than you’ve had in years. There are more options on the market, and some landlords are open to conversation—especially if a unit has been sitting. That said, well-located, well-managed properties in desirable neighborhoods still move quickly. Don’t sleep on a great unit assuming you can negotiate forever. Also, ask yourself is it really worth moving given this San Diego Rental Market?

The FBS Perspective

At FBS Property Management, we’ve been managing San Diego rentals through every kind of market—booms, corrections, and everything in between. A softer market doesn’t mean your property can’t perform. It means strategy matters more than it did when the market was doing the work for you.

Our team monitors pricing data, days-on-market, and neighborhood trends continuously so your property is positioned to lease—not sit. If you’re wondering whether your rental is priced right or your marketing is working as hard as it should be, reach out. We’re happy to take a look.

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